The Twin Lakes Insider Mailing Program is a strategic direct mail initiative designed to connect businesses with residents across Baxter County and its neighboring rural areas. Our distribution network ensures your message reaches households not only within Baxter County but also extends to the rural routes of Fulton, Izard, Stone, Searcy, and Marion counties.
Why Target This Region?
Collectively, these counties represent a diverse and engaged population:
- Baxter County: As of 2024, Baxter County boasts an estimated population of 43,265, making it the 16th most populous county in Arkansas. The county seat, Mountain Home, serves as a central hub for commerce and community activities. World Population Review
- Marion County: Home to approximately 16,826 residents as of the 2020 Census, Marion County offers a blend of natural beauty and a tight-knit community atmosphere. iNaturalist
- Fulton, Izard, Stone, and Searcy Counties: These counties have populations ranging between 7,800 and 14,200, each contributing to the region’s unique demographic tapestry. Arkansas Demographics
Engaging with this audience through our mailing program provides businesses with the opportunity to tap into a market of over 80,000 residents. This extensive reach ensures that your promotional materials are delivered directly to the hands of potential customers across the region.
Program Highlights:
- Comprehensive Coverage: Our mailers are distributed extensively throughout Baxter County and the surrounding rural routes, ensuring no household is overlooked.
- Targeted Demographics: By focusing on these counties, businesses can connect with a diverse audience, from bustling town centers to serene rural communities.
- Cost-Effective Marketing: Direct mail continues to offer one of the highest returns on investment, making it a smart choice for businesses aiming to maximize their marketing budgets.
Participating in the Twin Lakes Insider Mailing Program means positioning your business at the forefront of residents’ minds across a significant portion of the Ozarks. Join us in bridging the gap between your offerings and the community’s needs.
Sources:
Twin Lakes 2025 Mailer Layout (Subject to change based on ad requests)
Call/Text Ryan to sign up! 870-562-7784 / ryan@ozarkinsiders.com

